A thriving African music ecosystem
To become a trusted African music and creative ecosystem connecting talent, technology, audiences and business opportunities across Africa and beyond.
The African Union of Music (AUOM) is a music and creative-services company built around a simple belief: African talent deserves opportunities to create, learn, connect with audiences and earn from its work.
Through our online music marketplace, recording services, music academy, equipment business and other creative ventures, we aim to connect the people, skills and services that help music thrive.
AUOM brings together music, technology, creative education and supporting services to help build a stronger environment for African creativity.
The African Union of Music was established around the idea of giving music creators more control over how they share their work and develop income opportunities.
Our online platform provides a space where artists can offer their music directly to fans. We also welcome DJs who want to share their mixes and producers who want to make their beats available to potential buyers.
Beyond the marketplace, AUOM's wider business activities include recording and audio production, music training, recording equipment, advertising, brand representation and events.
Our ambition is to support the music journey from learning and creating, to reaching an audience and developing a sustainable creative business.
We believe music should create opportunities for the people who make it. Our direct-purchase model gives fans a way to buy music from creators and provides artists with a route to earn from eligible purchases, subject to the platform's applicable terms and fees.
The principles that guide AUOM's proposed long-term direction and the opportunities we aim to develop.
To become a trusted African music and creative ecosystem connecting talent, technology, audiences and business opportunities across Africa and beyond.
To empower artists, DJs, producers and all creatives through direct-to-fan music sales, creative services, practical learning and opportunities to participate in the wider music economy.
To expand access to audiences, support creative skills, connect customers with relevant services and encourage sustainable opportunities for African music businesses.
These proposed core values reflect the kind of organisation AUOM aims to be and the relationships we want to build with creators, customers and partners.
We champion opportunities that help creators share their work, reach audiences and earn from their creativity.
We aim to communicate clearly about services, pricing, purchases, platform rules and the responsibilities of every participant.
We celebrate the continent's musical traditions, cultural heritage, languages and evolving creative expressions.
We embrace useful technology and new business approaches that make music discovery, selling, learning and production more accessible.
We value meaningful relationships among artists, fans, DJs, producers, educators, businesses and industry partners.
We encourage professional standards, continuous learning and the development of reliable creative products and services.
AUOM's activities extend beyond the music marketplace into services, education and opportunities for the wider creative industry.
A direct-to-fan marketplace where eligible creators can offer singles, albums and other permitted music releases for purchase.
EXPLORE AUOM →Recording, mixing, mastering, jingle adverts, voiceovers, audio post-production, sound design and live-session recording.
MAKE AN ENQUIRY →Music education opportunities covering recording, music production, mixing, mastering and studio management, with online and in-person learning described by the original site.
ASK ABOUT TRAINING →An equipment business covering products such as microphones, audio interfaces, keyboards, monitors, headphones, acoustic treatment and accessories. Make your order for those interested in studio and music equipment purchase. We supply all over Africa.
ASK ABOUT EQUIPMENT →Advertising services intended to help businesses promote their products and services, reach relevant audiences and develop visibility.
DISCUSS ADVERTISING →Brand positioning, profiling and representation intended to help businesses strengthen their identity and connect with relevant audiences.
DISCUSS YOUR BRAND →Event planning, marketing and production services for activities that bring people, music and businesses together.
PLAN AN EVENT →Enquiries and bookings for artists and live bands for suitable events and occasions, subject to availability and agreement.
ASK ABOUT BOOKINGS →AUOM welcomes DJs interested in uploading mixes and producers interested in offering beats through the platform, subject to its content rules and applicable rights. All creators with podcasts, audio books are invited to join the auom platform
JOIN AUOM →Whether you make songs, produce beats or create DJ mixes, AUOM invites you to explore the possibilities of sharing your work of Art with an audience that can support your creativity.
Upload eligible music, provide your release details and cover artwork, set a permitted price and invite fans to purchase your work.
Explore opportunities to share your mixes with listeners, provided you have the necessary permissions for all included music.
Explore opportunities to offer your beats to potential buyers while clearly establishing the applicable usage rights.
AUOM gives fans a way to purchase eligible music directly through the platform and support the creators whose work they enjoy.
A music purchase is a direct transaction for a release. It gives a fan access to the purchased music according to the platform's terms and helps generate income for the creator under the applicable payment arrangements.
Collaboration can help connect creative services, business expertise and audiences.
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Auom Operates Across the whole of Africa.
Auom Headquaters: Kampala, Uganda.
AUOM Operational Quaters
Please confirm current office addresses and studio availability before arranging an in-person visit.
Contact AUOM about music uploads, studio services, academy enquiries, equipment, advertising, partnerships, artist bookings or events.
Reach out to the Auom Customer Support Desk for more inquiries and assistance.
Join a growing creative ecosystem designed to connect music, people, services and opportunity. Whether you create music or love discovering it, AUOM invites you to be part of the journey.